Marketing Manager, Education
At The Moment, This Role Is Focused On
- Own end to end strategy, planning, and execution of the education marketing strategy in Brazil based on deep local knowledge
- Develop online marketing campaigns on education spanning across channels including Meta, Google, TikTok and more; work cross-functionally with teams in both Brazil and Global to conceptualise, plan, execute, and report campaigns
- Manage education communities, own the growth and development of education community programs and online groups in Brazil
- Host webinars and in-person workshops for teachers, education professionals, and creatives
- Partner closely with education sales to identify growth opportunities for Canva for Education
- Coordinate cross-functionally with events, social, community, external agencies and external functions to deliver on education goals
- Participate and drive community and partner participation in local education conferences and events
- Work alongside global and local teams to deliver education content that create cultural connection, are locally relevant, and deliver against our business goals
You're probably a match if
- You possess proven experience in a senior marketing roles, ideally with experience working in education and tech.
- Are a well-rounded marketer that is comfortable working in cross-functional teams in a fast-paced environment.
- You are demonstrate keen analytical skills, with the ability to turn complex, disparate datasets into insights that drive strategies and solutions.
- Have excellent verbal and written communication skills in both Portugueses and English, allowing you to successfully influence and communicate complex information clearly to your colleagues and through marketing material.
- You possess strong cross-functional skills, including working with sales, growth, and social teams
- Full proficiency in Portuguese and English is required
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